BMW are offering owners the chance to personalise their vehicles in accordance to their political parties.
The Iconic BMW badges which have been personalised in accordance to the colours of each political party are part of the companies ‘real innovations system’ and as such have been termed Political Roundel Attachment Tags (PRAT).
Available in other options through the BMW site, the tags can be changed in seconds should you change your mind or happen to be in a particular political stronghold.
This release comes on the back of another innovation by BMW engineers called ‘Canine Repellent Alloy Protection’ which stopped dogs relieving themselves on brand new alloy wheels. This worked by administering a 200v shock should any liquid come into contact with the wheel.
BMW insisted that this was ‘relatively pain free’ but would act as a deterrent.
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