It is the start of the 2010 Geneva Motor show and many manufacturers including BMW are looking to a brighter future in 2010 and beyond. Motor shows are an ideal place to show off concept cars and in this case it is the concept BMW 5 Series Active Hybrid, which is set the dynamics of hybrid technology to a new level. New BMW cars on show, includes the new BMW X5, the new BMW 3 Series Coupe and cabriolet. There are new engines for the BMW 1 series coupe and convertible.
The Geneva motor show is live form the 4th March to 14thy 2010, and expect an atmosphere just that little bit more positive than last year. BMW continues to drive technology to the next level to give you a driving experience of a lifetime.
The latest TV advert from BMW states that evry BMW is designed and built for the Joy of the driver. It goes through the whole range of BMW’s amd includes some from the past also, to show you it is all about emotions and every BMW is a form of joy created for that purpose. You can see the making of joy from the BMW website here, but if you don’t want to leave our BMW blog you can see it the completed version just below..
There is not doubt that owners of BMW’s love driving where possibly a Mercedes it is more about being driven.
Maybe emotion is what car leasing business owners are looking for when choosing a car. After all, most cars tend to be drivem alone, rather than driving others and when you work had and do a lot of milage, choosing a car that suits the emotion applies to lease cars as well as buying.
BMW are normally not associated with press regarding bad manufacture or customer service, but this week saw a BBC report on its TV programme watchdog that criticised some low profile wheels fitted on many models of BMW. Many BMW drivers have found themselves having to fork out for replacement wheels as cracks have appeared on these expensive allow low profile rims. To compound the issue when customers complained to BMW, they got little luck in terms of free replacements; they were informed that they must have driven over pot holes hard. The BMW drivers all denied this saying, that any driving was no more than the norm and they had never had any issues with this before with any other car. It was expressed that BMW do not have this issue in any other country and so believe it is the state of UK roads and heavy driving rather than the quality of the wheels. However BMW owners disagree stating that other cars do not have this issue and it must be a manufacturer’s defect.
No clear answer was delivered during the show as BMW have not yet backed down on the issue, the only course seems to be for all buyers to come together and go to BMW using a third party. There was one example where a BMW owner had taken BMW to court and had won.
This is unusual for BMW a company that prides itself in the joy of driving and building quality cars that last a long time, this programme may get people think twice about buying or leasing a new BMW in future.